Elephant Family partnered with Elephant Parade, a social enterprise and runs the world’s largest art exhibition of decorated elephant statues. Created by artists and celebrities, each Elephant Parade statue is a unique art piece. The life-size, baby elephant statues are exhibited in international cities and raise awareness for the need of elephant conservation.
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Following the success of Elephant Parade® London in 2010, we are pleased to announce that our new Elephant Parade® launched in Mumbai, India, in February 2018, following the preview event in Jaipur in November 2017.
This public art event generated vital funds to secure 101 elephant corridors across India for the endangered Asian elephant.
As development in India increases with more roads, power lines, railways and human settlements, the funds needed are crucial to ensure a brighter future for both elephants and people who share the same land.
The 101 painted elephants created a striking spectacle of colour and showcase the nation's most creative artists and emerging talents, whilst celebrating one of India's most beloved and endangered animal - the elephant.
The India parade launched officially on Sunday 25th February 2017 at the iconic 'Gateway to India' with the fabulous herd going on display in iconic locations in Mumbai - Worli Sea Face, the Bandra area and central malls in Mumbai - during March.
HOW TO BUY AN ELEPHANT PARADE ELEPHANT:
For miniatures available through Good Earth click here
For the full range of Elephant Parade products, including more from Elephant Parade India click here
Elephant Parade India, Mumbai, March with an estimated readership of 516,000,000 with 80 pieces in print, 171 online and 4 broadcast.