The Survival Tour 2008


UK & Ireland, 2008

The Survival Tour saw 13 life-sized topiary elephants migrate to unlikely green spaces across the UK and Ireland in a mission to save the endangered Asian elephant. Created by hand in a remote wintery cowshed in West Cork, Ireland, the Survival Tour herd attracted thousands of visitors by traveling through London’s Royal Parks, delighting crowds at an Irish festival, making friends with ring tailed lemurs at a wildlife park, sneaking into Selfridges and standing proudly in the gardens of Brighton’s Royal Pavilion.

Conservation Couture was the fashion element to the Survival Tour, where each of the life-sized elephants wore a completely unique and stunning blanket, designed and produced by world-class fashion houses who supported the campaign and sold to raise valuable funds. In partnership with The World Land Trust, the funds raised from the sculptures and the blankets went towards securing wildlife corridors, the single most effective conservation solution for wild Asian elephants.